Yes, you read that right. The Original Chipwich is back. We had a small hand in launching the product’s website, social strategy, e-mail campaign, and influencer campaign. We are excited to announce the product is officially in stores! You can find out more information about…
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Marketing a New Business: 5 Steps Small business ideas are generated on a daily basis, but marketing a new business idea is the biggest challenge to date. How do you start from zero and go to a hundred? With the evolving digital media platforms coupled…
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Content Marketing Strategy – Why? In the words of Bill Gates, “Content is king.” Whether you still believe in that or not is completely subjective, but let us explain why we think it is indeed reigning. Creating a content marketing strategy was originally intended to…
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Be an E-commerce Machine with your WordPress Store. Over the course of the last two months, we have been receiving an influx of requests for e-commerce website projects, which got us thinking…What is a good way to create an e-commerce website? We are finding out…
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How to Use Blogging Tools Like MacGyver Like MacGyver with a toothpick, tube-sock, a bent paperclip, and a wad of bubblegum, you too can propel yourself to success with the proper blogging tools. You see, when it comes to blogging, there is no set path…
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Small Business Email Marketing: What is it? Email marketing is a form of digital marketing that takes place when a company (hopefully yours) emails its list of individuals in bulk form. The purpose of this bulk mailing is solicitation, requests or selling, by ultimately generating…
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Who is your customer? When you first draft your business concept, one of the first questions you ask is: Who is your customer? Identifying your target market is a critical step, as it gives you the proper direction on how to market your product. But…
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Social Media for Small Business Do you ever wonder how your competitors are generating so many leads? Over 96% of small businesses agree that social media is an absolute necessity when it comes to advertising and lead generation. Many small businesses utilize social media as…
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How to Build a Website and Be Better than Free We are constantly bombarded by television advertisements on how to build a website, or building a website for free. We have all heard the saying, “you get what you pay for.” And in the case…
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DIY Small Business Marketing Congratulations. You’ve managed to get your business to where it is today, but you’re looking to take it to the next level. You’ve gotten by as of late with minimal marketing effort. However, you’ve reached the end of one market and…
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